
SCHWEPPES – THE ULTIMATE MIXER
A national campaign for Schweppes that turned a seven-year sales decline into growth.
Fever Tree were running a campaign telling people about the importance of a mixer when it’s two- thirds of your drink. We couldn’t agree more – so we reminded people that Schweppes is The Ultimate Mixer. It wins in taste tastes every time.
So we ran an integrated campaign including TV, online and OOH to tell everyone.
Owing to the campaign’s success, Schweppes became the sponsor for Saturday night’s prime time real estate – The Jonathan Ross Show.
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